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Methods To Incorporate Personalised Aim Setting Into Gross sales On-line Coaching

How to integrate personalized objectives into online sales training

It is a natural assumption that setting high goals leads to high results. However, this is not always the case. Sometimes unrealistic expectations can demoralize your team. Selling is a tough job at first and you don’t want your reps to give up before they start. Corresponding goals are one way of making this easier. And an interesting way to define a “reasonable goal” is for your trainees to do it themselves. Let’s examine some tactics that both a manager and a content developer can use to encourage personalized goal setting in online sales training.

7 ways to add targeted personalization to sales training

1. Start with small steps

Sales managers like to work with percentages and statistics. They are more exciting and appear more drastic than they are. On an individual level, these abstract numbers and symbols don’t mean much. A 15% increase isn’t very helpful if it’s less than $ 50. Instead, develop target-oriented parameters. Don’t just throw away numbers like 200% or 200,000. Have your team pick a number using fact-based guidelines. For example, the number given could add up to twenty additional sales. So if they are currently aiming for one deal per day, ask them to find just one additional client. If it is successful, that means 5 new customers every week.

2. Offer a specific system

Sales targets are not always about monetary numbers, even though bosses estimate them that way. At the individual level, you should get your sales trainees to use different criteria to determine their numbers. For example, as a training assignment, ask them to introduce five people in their immediate families. These can be siblings, parents or children. In the next week they should try their pitch on colleagues in different departments. This makes a more tangible plan of action than suggesting faceless figures. You can even test your sales skills and track your progress with simulations and scenarios. Especially when they are followed by personal feedback that allows employees to monitor their goals. For example, how much they have improved their negotiating skills over the past month based on the number of virtual deals they have made.

3. Create a checklist for your sales team

Segmentation is an important part of sales training. It provides a template for your team to use. Knowing what specific demographics appeal to, can categorize prospects and decide on the best approach. Teach them how to profile their goals in advance. If they’re making that cold call or booking this appointment, they need a game plan. They should be created with the age, gender, geographic region, educational level, employment status, and interests of the target person.

4. Suggest scripted questions

Give them tips on how to fill out this profile through casual conversations. Before the pitch, your trainee should know as much as possible about his goal. Since these are personalized goals, you should also have a goal for that particular conversation. Where do you want it to go? Would you like a telephone number, a birthday, an e-mail address or an assurance of a visit on site? This puts sellers in a better mood. It calms them down and helps them get the job done.

5. Start a badge-based reward system

The kind of people who enjoy selling have innate competitive advantages. Make use of this in your training. Run friendly competitions with leaderboards, badges, and promotion opportunities. They can brag when they reach a certain number of customers. Or when they hit a specific cash goal. The program should be optional as some people freeze under the pressure. It can be helpful for trainees who benefit from lone fighters. Rewards shouldn’t always be monetary, but can be a percentage increase in commission. Badges are also a great way to track personal improvements and performance indicators.

6. Make it SMART

Specific, measurable, implementable, relevant, time-bound. SMART goals. They are far more effective than zero-sum goals. Train your team to work with details. You don’t strive for “more leads”. You want four more leads a week. And they should have a system for making three additional calls every day, for example. Or contact social media contacts. The relevance is a little more difficult to assess, but can be achieved through customer segmentation. Your goals are achievable if they are feasible. For example, shorten the length of your call script so that participants can increase the daily call volume.

7. Integrate personal progress bars

Sometimes long-term goals seem next to impossible because there are so many tasks. But you can use goal-based progress bars to give your sales reps a visual reminder of how far they have come (and where they have gone). At the beginning you set your own long-term goal and then break it down into manageable milestones. The progress bar enables you to tackle any task or short-term goal on your own. For example, the first stop is to improve your cold call success rates by a percentage over the next month. They will be able to increase their own motivation by checking off the list item by item rather than just focusing on the finish line.


Setting sales goals may seem like an easy task. Bosses certainly seem to think so. But if you set the wrong goals, your team will fail. Instead, use your online training models to help them aim better. Start with small, achievable increments with specific steps to implement those increments. Provide them with a sales checklist and question templates to collect customer data. This data supports segmentation. Install a Voluntary Sales Results Leaderboard and make sure all goals are SMART. These tips will increase morale, improve sales activity, and increase bottom line results.

Successful online sales training strategies don’t stop with skill building and personalized goal setting. Perfect Your Product Training Program: Everything you need to grow sales and keep top performers includes tips for implementing your own product knowledge training program to increase sales and retention.


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