Canada Association of Tourism Employees

Delivering Adaptable Cellular Studying Experiences

How to provide personalized mobile learning experiences

Modern learners want easy access to learning through their personal mobile devices. 64% of learners consider it essential to have access to their training content on a mobile device. And companies want to meet this demand. By 2025, the mobile learning market is projected to reach $ 78.5 billion.

The best L&D experts can do is listen to learners’ needs and follow the trend. Make learning available on the fly, then take it beyond the workplace with mobile learning. With the training in their pocket – both online and offline – your learners can take the training into their own hands and integrate the learning culture into their everyday lives.

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Mobile learning increases productivity

Mobile learning improves learning efficiency. In a study of mobile learning in the workplace, companies that enable learning on mobile devices found their learners to be 43% more productive. And it’s easy to see why:

Employees can learn from anywhere

With so many companies operating remotely, adaptive learning experiences are critical to the survival of a learning and development program. Mobile learning gives learners the greatest flexibility and makes it easy for them to learn at their own pace, whether at home or on the go. It also allows better access to training for those who may not have a computer.

Increase the possibilities of micro-learning

Not everyone has time to sit and read pages of training materials for long periods of time, especially during a busy work week. In addition, not everyone learns optimally through long lessons. Since the learning paths are diverse, different training formats are important in order to increase learning productivity and information storage in the workplace. This is why micro-learning is so important. Bringing in small, digestible training sessions helps learners grasp the material quickly so they can keep working. Mobile is the perfect format for various types of micro-learning, including short videos, interactive social learning, short blogs, and infographics.

Take employee preferences into account

For some learners, sitting at a desk to complete the workout can be incredibly unattractive, while others prefer it. For those who don’t, offering a mobile learning experience can increase engagement and completion rates. We see this ring in the hospitality industry, where hours of training on the computer have been replaced by mLearning and watching step-by-step videos on a tablet.

Mobile learning appeals to your Millennial and Generation Z employees

When thinking about the future of hiring employees, it’s important to consider the preferences of the Millennial and Gen Z demographic. While the age range varies by expert, Millennials are typically considered to be those born between 1981 and 1996, and Generation Z includes anyone born after 1996. By 2025, millennials will make up around 75% of the global workforce.

These groups either experienced the rapid rise of modern technology (millennials) or never experienced a time without cell phones, laptops and the internet (Gen Z). The L&D training approach must therefore take this technical know-how into account. Creating adaptable learning experiences is the best way forward, and mobile learning is one of the most successful ways to foster engagement and retention from these groups.

These employees communicate on their phones, do many of their purchases on their phones, do banking on their phones, meet up on their phones, and more. So why shouldn’t they also have the opportunity to study on their phones? This is a natural extension of “Googling” or watching YouTube instructional videos and would be a missed opportunity for modern L&D teams.

How to extend your online learning to mobile devices and enhance the digital experience
So how do you start deploying a mobile learning strategy? The first step is to choose the right Learning Management System (LMS). You should make sure that your LMS has the following features:

Mobile responsive

Responsiveness varies, so do your due diligence when speaking to LMS providers and see for yourself how responsive the system is.


Your LMS should offer a mobile version that learners can access on the go on Android and iOS devices. The biggest benefit of having a mobile app version of your LMS is the on-off sync capabilities, so learners can access training even when they are not connected to the internet. The training is synchronized with the LMS as soon as the mobile app is connected to the internet.

Intuitive mobile experience

Access to mobile learning is only effective if it is also intuitive. Learning created with a desktop-first focus can result in a less than ideal mobile learning experience. When choosing or creating the courses delivered through your LMS, consider both desktop and mobile devices.


Increase the interaction with content by taking advantage of interactive features accessible from mobile devices or desktops, such as: People are used to playing Candy Crush on their phones so why not make studying a game too?

AI and automation

Smarter learners need smarter technology. Choose an LMS powered by machine learning and AI that will automatically recommend relevant courses based on what they’ve completed or are popular with all learners.

Since the business landscape is changing rapidly, prepare for whatever comes next. Mobile learning is an essential part of an adaptable learning strategy and modern learning culture.


Speaking of modern learning culture: Download the eBook “Lifelong L&D: How To Develop A Continuous Learning Culture To Support Modern Work Environments”.


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